Brand identity:

2.Council fonts

On this page:

    Introduction

    Correct use of fonts keeps the council brand strong and distinctive and helps our customers to recognise our brand.

    Font guidelines

    The council font for use on corporate communications is Gill Sans or Arial.

    When Gill Sans is not available, or preferred, our alternative accessible font is Arial.

    Whilst no longer used widely, Original Garamond has not been removed from the corporate identity because it is still used across a range of council systems and within the council logo itself. It can therefore be used under these guidelines.

    When using Microsoft products such as Word and PowerPoint, Gill Sans Nova and Arial Nova should be used to ensure the full range of weights are available in each typeface.

    Hanken Grotesk is used on the council website only (this should not be used in any other form of communication).

    For promotional items and print, different fonts for headers and sub headers can be used for design purposes with agreement from the corporate communications team. You can:

    Fonts used should be easy to read and fully accessible for the audience.

    Body fonts must remain corporate and rules on logo use still apply.

    Our fonts

    These typefaces should be installed on your desktop computer or laptop prior to it being allocated to you.

    Council fonts

    Gill Sans

    Shows the various versions of the Gills Sans font.

    Gill Sans Light
    Gill Sans Light Italic
    Gill Sans Regular
    Gill Sans Italic
    Gill Sans Bold
    Gill Sans Bold Italic

    Gill Sans Nova - when using Microsoft products such as Word and PowerPoint.

    Hanken Grotesk

    Shows the Hanken Grotesk font.

    Hanken Grotesk

    Arial

    Shows the various versions of the Arial font.

    Arial Regular
    Arial Italic
    Arial Bold
    Arial Bold Italic

    Arial Nova - when using Microsoft products such as Word and PowerPoint.

    Alternative font

    Shows the Original Garamond alternative font.

    Original Garamond

    Download the corporate fonts.

    Take regular screen breaks

    Make sure you take regular screen breaks to give your eyes the rest they need. Here are some tips to help you do this:

    1. Vary your tasks

    Try to plan and switch between screen and non-screen work so that you naturally get a break.

    2. Set a timer

    Take frequent, short breaks every hour with 5 to 10 minutes away from your screen, this could be to:

    • make a drink
    • do some stretches
    • go to the printer.

    3. Follow the 20-20-20 rule

    Every 20 minutes look at something 20 feet away for 20 seconds to give your eye muscles a rest.

    4. Remember to blink!

    Blinking is the eye’s way of getting the moisture it needs on its surface. It also cleans the surface of your eye of any debris and washes it out with fresh tears.

    If you're talking to someone or looking at objects in the distance, you normally blink 30 to 40 times per minute. But when you are reading on a screen, your blinking naturally slows to 3 to 5 times per minute.

    By making a conscious effort to blink more often, this will help to keep the surface of your eyes from drying out and also sharpen your vision.

    Make your display work for you

    1. Position your screen correctly

    If your screen isn’t set up correctly, you may be unnecessarily straining your eyes.

    Your eyes should be roughly the same height as the top of the screen. If you find yourself leaning forward to peer at the screen bring the screen closer and/or adjust the font size so it is easier for you to read.

    2. Reduce glare and reflections

    Make sure you have a clear view of the screen with no glare or reflections.

    If daylight is shining on your screen you could:

    • close the blinds
    • tilt the screen
    • reposition yourself and the screen.

    3. Check image quality

    Make sure that your screen display is clear and flicker free. You may need to adjust the colours, brightness or contrast to make it clearer.

    Any text should be crisp and readable. Try adjusting the zoom or making the text larger if you experience difficulty.

    Get your eyes checked regularly

    As a regular DSE user, you should get your eyes checked every 2 years.

    You can get a full eye examination at no cost to you. If you need glasses solely for the use of digital screen equipment, you can also get a contribution towards this.

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